Google Digital Marketing & E-commerce

Offered by Google. This is your path to a career in digital marketing. In this program, you’ll learn in-demand skills that can have you … Enroll for free.

Description

Prepare for a new career in the expanding fields of digital marketing and e-commerce in under six months, with no degree or prior experience required. This program rounds out your beginner-level skills by teaching you how to attract customers using various digital channels, measure marketing performance through analytics, and manage e-commerce stores to boost customer loyalty.

What you’ll learn:

  • Learn the fundamentals of digital marketing and e-commerce to gain the skills needed to land an entry-level job
  • Attract and engage customers through digital marketing channels like search and email
  • Measure marketing performance through analytics and present insights
  • Build e-commerce stores, analyze online performance, and grow customer loyalty

 

What’s included